Ministry of Sound joins forces with HMV for headphone promotion

Ministry of Sound has joined forces with HMV to offer a special in-store promotional campaign for its new headphone range.

The deal offers consumers a free £5 HMV gift e-card with any pair of Ministry of Sound headphones purchased. Launched this week, the store window promotion will run for 2 weeks in 88 of the retailer's largest physical stores and on HMV.com.

Ministry of Sound have put twenty years of audio excellence into creating the new headphone range that delivers their signature sound directly to your ears.

Launched during the brand's 20th anniversary year, the headphones celebrate Ministry of Sound's unrivalled knowledge in creating the world's best club sound system and the biggest independent record label (with artists including Example and Wretch 32 and market-leading compilations). In March, Ministry of Sound proved their audio expertise once again by winning the Best Sound System Design Award at the International Dance Music Awards in Miami.

Designed to suit Ministry of Sound consumers old and new, the range features a broad range of products, from entry-level in-ear headphones with fantastic sound and 'on trend' colours to classic over-ear designs. The headphones also offer curled cable sections - a design innovation influenced by DJs who don't want wires to get tangled or hamper their ability to mix. Each product delivers crisp beats and warm, punchy bass with style.

Produced in conjunction with Exspect, the leading technology accessories company, Ministry of Sound have delivered one of the most exciting headphone ranges on the high street.

The Ministry of Sound headphone & HMV Gift E-Card offer is available in 88 HMV stores and HMV.com from Monday 10th October 2011.

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