R&B legend Usher and the stars of this summer's hottest blockbuster movie, The A-Team, have joined forces to sing the praises of low fat British milk.
Following in the footsteps of Gordon Ramsay and Pixie Lott, the chart-topping artist and the four 'soldiers of fortune' will be sporting iconic milk moustaches to front Make Mine Milk, the multi-million-pound campaign to promote the benefits of low fat milk to teenagers and families across the country.
Hot on the heels of his recent UK number one single, Usher is taking a break from the studio to spread the word to his young British fans that low fat milk can help keep them healthy.
Usher said: "Milk is music food for sure. It keeps me fresh when I'm recording and helps give me the energy to perform night after night when I'm on tour. You need to look after yourself if you want to stay at number one, so my message to my British fans is: eat right, exercise well and grab a glass of low fat milk to keep you cool."
The Make Mine Milk campaign aims to wake the nation up to all that's great about milk, reminding people that most milk contains less than 2% fat, and as it is nutrient-dense, low fat milk is also extremely healthy.
To find out more about Make Mine Milk, check out the campaign website at www.makeminemilk.co.uk, or join the Facebook community at www.facebook.com/makeminemilk, and see how you scrub up with a milk tash of your very own.
Fans can also keep up to date with news by following Make Mine Milk on Twitter @MakeMineMilk or on YouTube at www.youtube.com/makeminemilkuk