Stadium pop rock Brits Coldplay release a dystopian comic video clip for their brisk new single.
'Hurts Like Heaven' is the sixth single from their Mylo Xyloto album, officially, if we're including the super-limited-edition 7-inch of 'Up With The Birds' that they released for Record Store Day.
And in the vein of delivering interesting little artifacts, the new clip is a dystopian sci-fi comic which stems from a comic book series explaining "the full story" of Mylo Xyloto.
It's runnning for six issues and has been coming out month by month. You can pre-order the collected comics as The Full Story Of Mylo Xyloto at Coldplay.com, to be released early next year.
But first, here's the look at the art and the concept.
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