Overview
Lady Gaga's new fragrance is purportedly going to smell like gross bodily fluids.
The monster ringleader signed a deal in September last year to whip up a bunch of the smelly stuff with her name on it for a company called Coty.
Now Fashionista reports that a source very close to the chemical conjurers who are making the perfume says it will have hints of 'blood and semen'.
Let the jokes begin ' like Gawker's 'that's exactly what a bad romance smells like' or suggestions that developers just gave her a sniff after a hard night.
Either way, it's classic Gaga sensationalist marketing that we're getting suckered into as well.
Word is her line of perfumes will debut in early 2012.
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