The Hills star-turned fashion designer debuted her LC by Lauren Conrad line in 2009 and said she is 'excited' at the prospect of showing her wares in the Big Apple.
She told Young Hollywood Studios: 'This upcoming New York fashion week I'm hoping to show. I've done LA before and never New York, so that's exciting.'
The 24-year-old added that she had been dying her hair brown for months before anyone noticed.
'I've been changing my hair over the last six months, I've been slowly going darker and it's only the last time people have noticed,' she said. 'I think it's because I don't do red carpets very often so no one noticed. I change my hair every two months.'