The 37-year-old business mogul and Harvard graduate donned a sparkling eyepiece in the shape of a wing – a prop called a ‘smize’ from her book.
“At modelland, this fantasy world that I have created for my novel, if you find one of these,” she said pointing to her eyepiece, “it increases your chances of getting into the most exclusive school in the entire world, the school that creates the most amazing supermodels called Intoxibellas.”
Tyra’s book cover went onto the Times Square Jumbo Tron.
Yesterday Tyra was spotted wearing a pink spandex cat suit around NYC with a group of models. Dressed as characters from her book she got into the spirit of the magical fantasy land by squirting people with water pistols and giving out “smizes” on the subway.