Paris Hilton wants to open a chain of hotels

The socialite - whose great-grandfather Conrad Hilton is the founder of Hilton Hotels - says she is ready to follow in the footsteps of her family as she believes she needs a new challenge in her career, which has already seen her become a reality TV star, a singer, have her own fragrances and clothing line and appear in movies.

She is quoted by website FOXNews.com as saying: "I've pretty much done all you can do, but my next project that I'd like to do is get more involved in real estate - just from being in the business and growing up in it my whole life, it's always something I've been interested in.

"And right now that I've done everything I've wanted to do, that would definitely be the next step, to open my own hotels.

As well as getting advice about the industry from her family, Paris can also turn to her reported new boyfriend Cy Watts.

The blonde beauty has been on several romantic dates with Las Vegas nightclub owner and the pair are said to be smitten with one another.

Paris and Cy couldn't keep their hands off each other as Paris shot a new commercial for Devassa Beer in Long Beach, California, and one onlooker noted: "They are clearly enjoying every minute of their new relationship and aren't afraid to show their feelings and affection for one another."