On Sunday, October 21st, British music legend Ray Davies will release his eagerly anticipated new solo LP 'Working Man's Café' FREE with every copy of The Sunday Times.
Written by Ray, it looks set to be the definitive album of his illustrious 40-year career. In addition to this, the stellar album track 'Vietnam Cowboys' will be available as a free download from October 14th, available from http://www.timesonline.co.uk/raydavies.
The move is part of a new era, which Ray sees as an exciting step in circulating music to its maximum audience. "Personally, it's about reaching as many people as possible," he says. "I'm incredibly proud of this LP and am truly excited that 1.5 million copies will be distributed to people who'll hear it organically – the way it was intended. It's an exciting opportunity I couldn't resist."
Exclusively featuring 10 album tracks, plus the official artwork by Chris Clunn, it's the first time ever that an artist and label have worked in conjunction with The Sunday Times this way. It sees Ray - one of this country's greatest songwriters, whose classic tracks 'Waterloo Sunset' and 'Sunny Afternoon' have defined and chronicled British culture - embrace the shapeshifting nature of today's industry.
As a result of the current difficult climate the music industry finds itself in, artists and labels are being forced to find new, improved ways of reaching their audiences. In July, Prince rocked the industry's foundations when he released a new album via a national paper – a pioneering first that sparked explosive reactions and opened a new forum for debate. Just last week, Radiohead also announced that their new album will be exclusively available via their own website.
The LP 'Working Man's Café' is available to buy with two extra bonus tracks, 'Hymn For A New Age' and 'Real World' from October 29th.
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